How to Choose Your Coffee

Choosing the right coffee starts with understanding your own preferences. The origin of the beans plays a big role — African coffees like those from Ethiopia or Kenya are often bright, floral, and citrusy, while Latin American coffees such as Colombian or Guatemalan tend to be smooth, balanced, and chocolatey. If you prefer deeper, earthier notes, look to regions like Sumatra or India, where the flavor is rich, spicy, and full-bodied.

Another key factor is the roast level. Light roasts usually highlight fruity and floral notes and are perfect for filter methods like pour-over or Chemex. Medium roasts offer balance — not too acidic, not too bitter — and are great all-around options. Dark roasts bring boldness, lower acidity, and work especially well for espresso or moka pots.

Flavor is personal. Think about what you enjoy: if you like sweet, smooth cups, try something with notes of caramel, honey, or chocolate. For more vibrant and fruity flavors, go for coffees with hints of berries, citrus, or tropical fruit. If you love depth and intensity, seek out earthy, woody, or spicy profiles.

Don’t forget your brewing method. It can influence which coffee suits you best. French press fans often prefer fuller-bodied coffees, while pour-over lovers may enjoy lighter, more nuanced profiles. Espresso drinkers tend to choose richer, darker roasts with a creamy texture. Buying whole beans and grinding them fresh for your specific method can also make a noticeable difference.

And if you’re still not sure — that’s okay. Just reach out to us! Tell us a bit about your taste or how you brew at home, and we’ll help you find the perfect match. No guesswork, no pressure — just genuinely good coffee made for you.